Curriculum Design vs Instructional Design:
Which Career is Right for You?
See also: Learning Styles
If you're passionate about education but not quite sure which direction to take, you're not alone.
One of the most common questions for people entering the education space (especially those with a background in learning, teaching, or training) is this:
What's the difference between curriculum design and instructional design? And more importantly, which career path is the better fit for me?
At first glance, the two might sound interchangeable. Both roles involve designing learning experiences. Both support learners. And both require a deep understanding of how people learn best.
But once you dig a little deeper, you'll find they offer very different day-to-day responsibilities, required skill sets, and long-term career goals.
Let's break it down.

What is Curriculum Design?
Curriculum design is big-picture work.
It focuses on what learners need to know, when they need to learn it, and how that learning fits within a broader educational context, like a national qualification, school program, or vocational course.
Curriculum designers (or developers) map out the what and why of education. They're the ones asking questions like:
What skills and knowledge should students walk away with at the end of this program?
How does this learning sequence align with broader educational goals or policies?
Is the content relevant to industry or national curriculum standards?
This work is often tied to formal education settings, such as primary and secondary schools, universities, TAFEs, or even government departments. That said, it's also valuable in organisations that develop accredited or large-scale training programs.
In Australia, where educational outcomes are closely aligned with national standards like the Australian Curriculum or AQF (Australian Qualifications Framework), curriculum designers play a key role in ensuring learning meets those benchmarks while staying relevant to changing industries and learner needs.
What about Instructional Design?
Instructional design focuses on how to best deliver the learning that's already been mapped out. Instructional designers work with educators, subject matter experts and multimedia teams to design engaging lessons, create learner-friendly resources, and build assessments that actually test what they're meant to.
They're often asking questions like:
What's the best way to present this content so it's accessible and engaging?
How can I incorporate video, case studies or simulations to make this more interactive?
What types of activities or assessments will help learners apply their knowledge?
Instructional designers frequently work with digital tools and learning management systems (like Moodle or Canvas) to create content for online, hybrid, or in-person delivery.
Their work is especially in demand in corporate learning and development teams, e-learning companies, vocational training, and online education platforms.

Curriculum vs Instructional: What's the Difference?
While curriculum design and instructional design processes have some overlap, there are some key differences between these two educational spaces. So, what are the main points of difference?
Here's a simple way to remember it: Curriculum design is about what to teach and why, while instructional design is about how to teach it.
Curriculum designers create the roadmap. So, they think about the scope and sequence of what needs to be covered.
Instructional designers figure out the best vehicle to travel that road. This can involve designing the materials, choosing the tools, and crafting the learning experience itself.
Both are grounded in learning theory and educational psychology. Both involve research, collaboration, and a passion for helping people learn. But they require different strengths and sometimes serve different types of organisations.
For aspiring educational professionals choosing between pursuing a career pathway in either curriculum design or instructional design, it's critical to identify which of these career paths is best suited to their skills and strengths.
So, what specific skills does an educator require to excel in either career path?
Let's discuss.
What Skills Do You Need?
While there's some overlap, here are a few key skills you'll need in each role:
For curriculum design
Strong research and writing skills
Knowledge of educational standards and compliance
Project planning and stakeholder engagement
Analytical thinking
For instructional design
Digital literacy and comfort with eLearning tools
User experience (UX) thinking
Creative problem-solving
Understanding of multimedia and interactivity
As evidenced above, the key differences between these two spaces stem largely from the skills needed to execute their functions.
For curriculum design, the focus is on planning and research. Instructional design, on the other hand, requires the planner to problem-solve and deliver the final outcomes.
Which Career Path Suits You Best?
Choosing between these two fields within the educational space comes down to your interests, strengths, and professional goals. Ask yourself:
Do I enjoy stepping back and looking at the big picture?
Am I interested in aligning programs with educational standards or policies?
Do I thrive in roles that involve research, strategy and planning?
If you're nodding your head, curriculum design might be your lane.
Or:
Do I love getting creative with how information is delivered?
Do I enjoy using digital tools to make learning more engaging?
Am I comfortable experimenting with new formats and technologies?
If so, instructional design could be a better fit.
Can You Do Both?
Yes, you can. And many do.
Some professionals start in instructional design and move into curriculum work once they've gained experience. Others begin in curriculum development, then add instructional design skills to broaden their career options, especially in digital or corporate learning spaces.
Studying a program like a Masters of Education online can be a great way to open up both career paths. These programs often cover learning theory, program design, and emerging tech, giving you the flexibility to specialise as your career develops.
Final Thoughts
At the end of the day, curriculum design and instructional design are two sides of the same coin.
If you're more of a strategist who loves structure, policy and planning, curriculum design could be your perfect match.
On the other hand, if you're excited by engagement, creativity and tech-driven learning, instructional design might be more your style.
And if you're still not sure, that's okay too. The education sector is full of opportunities, and many professionals find their sweet spot after exploring a bit of both.
About the Author
Aysha Muhammed: With over five years of honing her craft, Aysha has tackled everything from taglines to blogs that get people talking. She loves exploring big ideas, finding the story in the small stuff, and making sure every word counts. When she’s not writing, you’ll probably find her sipping coffee in a cosy café, planning her next big idea.