Top 9 Soft Skills Needed to Become a
Personal Trainer: A Highly Successful One
See also: Positive Body Image
If you’re contemplating a career in the fitness industry as a personal trainer you need to be aware of what skills are needed to become a personal trainer, what clients value and what you need to be aware of before embarking on this career.
Embarking on a career as a personal trainer requires more than just a passion for fitness. It demands a deep understanding of various soft skills that can enhance your ability to connect with clients, motivate them, and tailor fitness programs to their individual needs. In this highly competitive field, your success hinges on your ability to not only provide effective training but also to build strong, trusting relationships with your clients.
Understanding the nuances of client expectations and continuously improving your skill set will set you apart in this rewarding profession.
1. Time Management is an Essential Personal Training Skill
Time is one of the most valuable resources for any professional, and for personal trainers, managing it effectively can make the difference between a thriving career and a struggling one.
First, personal trainers have more responsibilities than meets the eye: these include designing workout sessions, researching new training methodologies, marketing their services, executing consultations, and handling administrative tasks like invoicing and bookkeeping. Without proper time management these behind-the-scenes activities can become overwhelming and lead to stress, oversights, and could result in clients leaving you.
2. Personal Trainer Skill: Be Patient with Clients
Patience is a critical soft skill for a personal trainer as clients can ignore advice, have lapses in motivation or simply struggle to follow your guidance which can lead to a trainer becoming frustrated. This is where patience really comes into fruition.
A good personal trainer should demonstrate patience by offering encouragement, address issues calmly, providing reassurance and re-aligning goals.
This approach fosters resilience and demonstrates that setbacks are a natural part of the journey, not a reason to give up. This will help you develop a lasting relationship with your client and keep PT clients retained for the long term.
3. Motivation is an Important Personal Training Skill
Naturally you would expect to see motivation as an essential skill of a personal trainer, but it is actually more applicable away from personal training sessions than during them.
Setting clear goals and mini-goals using the SMART goal principle, tracking their progress and creating accountability will be what inspires clients to stay focused and bring that drive to your sessions.
You can create motivation through implementing a reward system, sharing your client’s success stories and providing positive reinforcement when they achieve a milestone.
4. Be Empathetic to Clients
Fitness journeys are often accompanied by personal struggles, and a trainer’s ability to understand and identify with how their clients feel can create more supportive and motivating sessions.
A PT who takes the time to understand their client’s motivations, fears, and obstacles during the consultation process will convert more prospective customers into new paying clients. This is because clients who have issues or concerns, which applies to a vast percentage, want someone who properly understands their restrictions and will opt to train with someone they feel truly comfortable with.
Clients want to feel heard and lending an empathic ear goes a long way in this type of role.
5. Being Flexible is a Key Skill for a Personal Trainer
One of the key skills needed to be a personal trainer is flexibility.
Within any personal training job or position you work with people of different fitness levels, motivations, and life circumstances. No two clients are the same, and neither are their needs. Flexibility enables a trainer to customize each workout plan, catering to the unique goals, ability levels, behavioral tendencies and physical conditions of each individual.
Flexibility also extends to communication and teaching style. Some clients thrive with detailed explanations of biomechanics, while others respond better to simple cues or visual demonstrations.
Flexibility also applies to how you run your business. Clients can turn up late, cancel sessions at the last minute or want to train at anti-social times. Your business model and practices should reflect these inevitabilities by giving clients flexibility in rapport-based techniques.
6. Building Rapport and Interpersonal Skills
Although personal training is a technically skilled job, the ability to connect and establish relationships with people from all creeds of life is what can make or break your business.
Clients want a trainer that they can relate to, someone they genuinely look forward to seeing each session and who they have a constructive relationship with.
Your success in securing clients often hinges on your ability to connect with people on a genuine, personal level and is frequently the decisive factor in a client picking you over a rival.
Clients want to feel at ease in your company, feel they can trust you, have a fluid conversation and that you care about their success and where they want to go with their training.
This soft personal trainer skill is difficult to learn, but can be mastered with time through adopting a few rapport building techniques and practice.
7. Creativity is an Underrated Skill of a Personal Trainer
In the world of personal training, creativity often goes unnoticed as an important personal trainer skill, but it is more applicable than you might think.
The ability to make PT sessions varied, enjoyable and engaging is often down to a personal trainer's creative skills more than their technical know-how. Clients enjoy working with trainers that find new ways to keep them motivated and engaged both during and away from sessions.
Creativity also plays a vital role in how trainers market and sell their services. Whether that’s the sales hook you use, the marketing messages you portray, how you construct your personal training packages, or the innovative methods you deploy to engage with prospective clients.
8. You Must Possess a Strong Work Ethic and Mental Stamina
As mentioned earlier, you will be juggling a plethora of tasks and you won’t get very far without a strong work ethic.
In order to maintain a successful personal training business and handle the volume of different tasks whilst maintaining a high level of quality, you will need a certain amount of mental stamina that not many other jobs require.
The days can be long as a Personal Trainer as you may have clients first thing in the morning before they go to work, on lunch breaks and sessions in the evening. This requires you to be someone who is determined and resilient to ensure the standards of session don’t dip as you tire throughout the day.
If you opt to become a freelance personal trainer this is particularly important as you are the only one who can hold yourself accountable for the success or failure of your business.
9. Skill Requirement of a Personal Trainer: Adopt an Adaptive Communication Style
Last in our list of the soft skills required by a personal trainer is being able to adapt your communication style for different situations and clients.
Everyone is unique and responds differently to different communication styles. Rather than implementing a one size fit all methodology, a good personal trainer knows to change their communication technique to best suit each individual client.
For example, some clients prefer the tough disciplinarian approach and find it motivational, whilst others would find that stressful, potentially embarrassing and unprofessional. These clients might be less receptive to criticism and prefer someone who is emotionally supportive and talks to them with a calm demeanor.
But, you can get the best of both worlds by adapting your personality and ways of communicating with each person individually according to what you perceive their preferences to be.
Not just is it respectful of their preferences, but it will help you retain clients in the long-term.
About the Author
Luke Hughes is the Co-Founder of Active Careers, a jobs board for the health and fitness sector. Holding a first-class degree in Sport and Exercise and an MSc in Sport and Nutrition, he is also qualified as a Level 4 Personal Trainer with various specialist credentials covering the entire spectrum of health, fitness, business and education.